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Who is American Equity?

American Equity is one of the top indexed annuity providers specializing in designing secure, innovative retirement solutions and providing financial stability with our broad product line of fixed and indexed annuities. We have a strong commitment to superior customer service, product integrity and secure retirement planning. Based in the heart of the Midwest, West Des Moines, Iowa, we are one of the few American-owned, American-operated insurance companies in our industry.

American Equity at a Glance

  • $48 Billion in Assets*
  • 23,000 Active Agents
  • 567,000 Active Contract Owners
  • 500+ Employees
  • #3 All-Time in Indexed Annuity Sales+
  • A- (Excellent) Rating from A.M. Best**
  • American-Owned and Operated


“Our business philosophy is simple:  Through sound financial management, prudent investment and development of innovative products, we position ourselves as one of the leaders within the insurance industry.”
-David Noble, Founder and Executive Chairman
*Liabilities as of 12/31/2016 are $45 Billion
**A.M. Best has assigned American Equity an “A-“ (Excellent) rating, reflecting their current opinion of the financial strength and operating performance of American Equity relative to the norms of the life/health insurance industry.  A.M. Best utilizes 15 rating categories ranging from A++ to F.  An A- rating from A.M. Best is its fourth highest rating.  For the latest rating, access www.ambest.com. Rating effective 8/2/2006, affirmed 4/14/2016.